As companies fiercely compete for increased market shares in a complex and fast-changing global marketplace, it is becoming evident that selling an excellent product or providing superior services does not always suffice to ensure a dominant position in local or international markets.

Success in doing business across borders requires a thorough understanding of national procurement, pricing and reimbursement systems, as well as the ability to anticipate and overcome critical regulatory obstacles.

We, at effectus, are Powerful Catalysts unlocking sales with minimum risk and at minimum cost.

We optimize our in-depth knowledge of local market conditions, as well as our long-cultivated network of relationships, to empower our clients’ full market potential.

Regulatory Insights Reporting

We spend hours in ministries and regulatory authorities gathering valuable intelligence and tracing regulatory trends literally in the making. We go out of our way to ensure our clients face no surprises in their efforts to penetrate the Greek market.

Stakeholder Mapping & Engagement

We map and evaluate all key stakeholders who may have an impact on our clients’ business. We then guarantee our clients enjoy direct access to them and prepare and support their engagement efforts.

Strategic Partners Vetting

Securing a competent and reliable strategic partner or distributor is critical for a successful market entry. We screen and profile potential partners for our clients and even go as far as making well-thought, meaningful introductions ourselves.